A. Film
B. Press
C. Outdoor
D. Radio
E. Film Craft
F. Design
G. Interactive
H. Creative use of Media
I. PR projects
J. Marketing Services projects
K. Advertising Campaigns

F-10-7. Coffee in bed

AgencyPUBLICIS HEPTA
Creative head Maxim Osipov
Author of ideaNastya Grishanova
ProductNescafe Gold
DescriptionBrief:
To make vivid nonstandard island display which supports new communication of the brand: «Morning & Nescafe Gold match perfectly!»
Solution:
On one side the pallet looks like a cup of coffee, on the other – it is a bed with pillows, a blanket and a bedside-table. On Sundays two actors were performing a role of young couple who met morning in bed.
Team membersdesigner: Vyacheslav Stasenko
copywriter: Nastya Grishanova