A. Film
B. Press
C. Outdoor
D. Radio
E. Film Craft
F. Design
G. Interactive
H. Creative use of Media
I. PR projects
J. Marketing Services projects
K. Advertising Campaigns
I-2-4. "Samsung. Hope for Children" in Ukraine
Agency | O2PR Agency |
Creative head | O2PR: Olga Danko/Iryna Kotkalova |
Author of idea | Samsung Electronics |
Product | Samsung Electronics |
Description | Idea: To help children with cancer by purchasing modern medical equipment for cancer treatment institutions In Ukraine near 50% of child patientsrecover after cancer treatment every year. But by means of the modern equipment thecure rate could be increased up to 75 % as it is in developed countries. That’s why Samsung focuses its attention on child cancer treatment. Key message: "Innovations for better society" |
Team members | O2PR: Olga Danko, Director Olga Diakova, Managing Director Irina Demyanchuk, Senior Account Manager Iryna Kotkalova, PR-Consultant Kirill Yaroshenko, Chief Copyrighter Maksim Veklich, Junior Account Manager |