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K-1-29. Russian Girls Take Over New York

AgencyHungry Boys
Creative headVlad Sitnikov
Author of ideaVlad Sitnikov
ProductMaybelline NY Falsies Volum' Express Mascara
DescriptionSince early childhood every girl dreams of becoming famous and going to New York - The City of Dreams. But can she win New York with one sweep of eyelashes?Maybelline NY erases the borders between U.S. and Russia and launches a truly transcontinental project. Now, every girl can change her destiny: appear in The Centre of the Universe – Times Square, and win a trip to New York, the city of her dreams!
Team membersVlad Sitnikov – creative director
Konstantin Kupriyanov, Alexey Fedorov – creators
Alexey Nikolaev – creative production officer
Ilya Shakirov – designer
Max Malakhov – motion designer
Anton Perepelitsyn – Chief Software Developer
Dmitry Potekhin – flash animator
Mariya Barabanova – account-manager
Natalia Vargulyeva – copywriter
Irina Sheveleva – project coordinator, copywriter
Ivan Kruglov - photographer
Tatyana Oleskevich, Liubov Chubataya, Arina Svetlitsa, Olga Klueva – PR