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A-10-24. Cherchez la femme. Scrambled eggs

AgencyNew!
Creative headMantas Maciulskis
Author of ideaCHALLENGE CherchezLaFemme women film festival focuses on female creators, actors and feminine point of view of the world. How to invite women and men to visit it, despite having a quite limited programme. SOLUTION We decided to show how complex and unsol
SeriesCherchez la femme
ProductCherchez la femme international women film festival
Description"Expect Anything From Her."

CHALLENGE
CherchezLaFemme women film festival focuses on female
creators, actors and feminine point of view of the world.
How to invite women and men to visit it, despite having a quite
limited programme.

SOLUTION
We decided to show how complex and unsolvable a woman
is, creating an intimate portraits in print/posters using men
quotes about her. In TV/cinema spots we've showcased various 
nuances of her persona by illustrating it with everyday situations.
If a woman is that interesting one can image what's it gonna
be like in the movies.
Team membersCopywriter: Aiste Jureviciene
Designer: Migle Rudaityte