A. Film
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I. PR projects
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K. Advertising Campaigns
B-15-12. Room
| Agency | TWIGA Moscow |
| Creative head | Anna Gladkova |
| Author of idea | Anna Gladkova |
| Series | Inflatable guitar |
| Product | A chain of rehearsal studios in Moscow |
| Description | Musicians often compare the creative musical process with sexual experience. We have built this campaign around this insight. Only the real experience brings not only amazing sensation but also allows to become better at it: in terms of sex we are talking about a sex with the partner; in terms of music we are talking about rehearsing at the professional rehearsal studios. Also we are underlining that trying to rehears at home is as good as having sex with the inflatable woman: no fun, no experience and just sad. |
| Team members | Designer - Olga Azyukina Art Director: Anna Gladkova Photography and Computer Graphics: Roman Ryzhko Production: Lummon studio 3D- modeling Michael Saprykin |
