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C-9-14. Camel

AgencyKaffeine Communications
Creative headAnze Jereb, Dima Tsapko
Author of ideaDima Tsapko
ProductTurbo Diesel Injection (TDI)
DescriptionTurbo Diesel Injection makes your car consuming less fuel [like a camel] and boosts up the engine power, what lets your car run faster [like a cheetah]. A simple combination of these two animals made an eye-catching key-visual, illustrating the technology.
Team membersDima Tsapko, Art Director; Nadia Skrynnyk, Copywriter; Roman Davydyuk, Designer