A. Film

B. Press

C. Outdoor

C-2. Soft drinks

C-3. Alcoholic and low alcoholic beverages

C-4. Goods and services for the home

C-5. Home furnishing & appliance

C-6. Audio, video equipment, electronics, office equipment

C-7. Health & Beauty

C-8. Fashion and other consumer goods

C-9. Vehicles and transport services, car

C-10. Tourism and travel, entertainment, culture and sport

C-11. Consumer & retail services

C-12. Communication products & services

C-13. Financial& Business services

C-14. Self promo of advertising agencies and media

C-15. Corporate & image-building ads

C-16. Social advertising and charity

C-17. Different types of non-standard advertising out of home

C-18. Digital outdoor (interactive posters, etc)

D. Radio

D-1. Food & Beverage

D-2. Manufactured goods

D-4. Self promo of advertising agencies and media

D-5. Social advertising and charity

DC-1. Copywriting, art writer

DC-2. Music and sound design

DC-3. Actor (announcer) work

E. Film Craft

E-1. Production

E-5. Copywriting

E-6. Music and sound design

E-7. Special effects and computer graphics

E-9. Acting / Dialogue or monologue

F. Design

F-1. Corporate Identity

F-3. Posters and billboards

F-4. Postcard, brochure, booklet

F-5. Multipage publications

F-6. Illustration, including magazine cover

F-7. DM-materials and original business gifts

F-8. Packaging Design

F-9. Design in an urban environment, design of stands and interiors

F-10. POS-design and materials

F-11. Design websites and banners

G. Interactive

G-1. Commercial sites

G-2. Non-profit Internet projects

G-4. Online Campaign

G-5. Viral campaign

G-6. Other interactive communication tools

G-7. Interactive craft: design

G-8. Interactive craft: copywriting

G-9. Interactive craft: video/audio

H. Creative use of Media

H-1. Media solution for TV, radio, cinema

H-2. Media solution for print media, transportation, outdoor advertising

H-3. Digital media solution

H-4. Special events, sponsorships, promotions

H-5. Non-traditional and ambient media

H-6. An integrated media campaign

I. PR projects

I-1. Marketing PR

I-2. Corporate PR

I-3. Political PR

I-4. Digital PR

I-5. Non-traditional projects

J. Marketing Services projects

J-1. Promotional campaign

J-2. Event Marketing

J-3. Internal/corporate events

J-4. DM-communication

J-5. Integrated campaigns with the use of marketing services

K. Advertising Campaigns

K-1. Complex advertising campaigns and programs

K-2. Advertising series

E-2-2. Djuice Prison


Agency	Lime Lite Studio
Creative head	Alexey Pasichnik (Creative Director)
Author of idea	Adwenta LOWE
Product	Telecommunications
Description	The action takes place in the world's most dangerous prison Nulkatras from which no one has ever escaped. This prison is a symbol of a competing operator, who declares that he has zero tariffs within the network Prison operates an evil Governor, security guards harass prisoners, they cutting off their rare contacts with the world and each other, symbolizing the restriction on mobile communication. One of the prisoners decided to escape. He believes that outside the zero prison, is a world of Djuice free communication!
Team members	Client: DJUICE Aleksandra Pasechnik - Brand Manager Creative Agency: Adventa LOWE Alexey Pasichnik - Creative Director Zhenya Gozheyshiy - Creative Group Head Anna Balycheva - Account Director Elena Dzhangiryan - Account Manager Michael Zvegintsev - Art Director Evgeniy Pakhmutov - Senior Copywriter Anton Makkoveyskiy - Copywriter Production: Lime Lite Studio Marco Kalantari - Director Thomas Kiennast - DOP Vladimir Yatsenko - General Producer Yulia Foster - Line Producer Post: Wizard Post Sound: Baker Street

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