A. Film
B. Press
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E. Film Craft
F. Design
G. Interactive
H. Creative use of Media
I. PR projects
J. Marketing Services projects
K. Advertising Campaigns
F-8-21. Zlata Praha
| Agency | Graphic design studio by Yurko Gutsulyak |
| Creative head | Yurko Gutsulyak |
| Author of idea | Yurko Gutsulyak |
| Product | Beer |
| Description | Design was created as a combination of typical symbols of historical Prague. Their list was made on the ground of previous research: - image of an old Czech city that can be easily recognized by its unique architecture and traditional red roofs; - stylized crown of Karl IV, who is closely associated with the “golden age” of Czech Republic; - 1784 is the year when the independent cities on the Vltava River banks merged into a united city that is still called Zlata Praha; - combination of red colour that is a symbol of unique beauty of places and things with gold and bronze; - ornamental style that was typical of decorative finishing in the ancient Prague. |
| Team members | Zoryana Gutsulyak, account manager |
