A. Film
B. Press
C. Outdoor
D. Radio
E. Film Craft
F. Design
G. Interactive
H. Creative use of Media
I. PR projects
J. Marketing Services projects
K. Advertising Campaigns

G-6-34. Orbit Game

AgencyBBDO Russia Group
Creative headArtem Efimtsev
Author of ideaArtem Efimtsev
ProductOrbit
DescriptionTask:
To tell the audience about the new “Orbit” which fights 3 causes of caries.

Solution:
We created an interactive game where users in the image of an “Orbit” fighter have to protect their real friends from the threat of caries.
Team membersSenior project manager — Alexander Sychkov
Project manager — Anton Poluektov
Creative Group Head — Artem Efimtsev
Senior designer — Ruslan Latypov
3Dfx and animation – Dmitry Sychkov, Pavel Bragin, Andrey Nikitin
Music and sfx — Alexander Lubavin
Programming — Dmitry Krasnov