A. Film
B. Press
C. Outdoor
D. Radio
E. Film Craft
F. Design
G. Interactive
H. Creative use of Media
I. PR projects
J. Marketing Services projects
K. Advertising Campaigns
G-6-34. Orbit Game
Agency | BBDO Russia Group |
Creative head | Artem Efimtsev |
Author of idea | Artem Efimtsev |
Product | Orbit |
Description | Task: To tell the audience about the new “Orbit” which fights 3 causes of caries. Solution: We created an interactive game where users in the image of an “Orbit” fighter have to protect their real friends from the threat of caries. |
Team members | Senior project manager — Alexander Sychkov Project manager — Anton Poluektov Creative Group Head — Artem Efimtsev Senior designer — Ruslan Latypov 3Dfx and animation – Dmitry Sychkov, Pavel Bragin, Andrey Nikitin Music and sfx — Alexander Lubavin Programming — Dmitry Krasnov |