A. Film
B. Press
C. Outdoor
D. Radio
E. Film Craft
F. Design
G. Interactive
H. Creative use of Media
I. PR projects
J. Marketing Services projects
K. Advertising Campaigns
H-3-16. Russian Girls Take Over New York
Agency | Hungry Boys |
Creative head | Vlad Sitnikov |
Author of idea | Vlad Sitnikov |
Product | Maybelline NY Falsies Volum' Express Mascara |
Description | Since early childhood every girl dreams of becoming famous and going to New York - The City of Dreams. But can she win New York with one sweep of eyelashes?Maybelline NY erases the borders between U.S. and Russia and launches a truly transcontinental project. Now, every girl can change her destiny: appear in The Centre of the Universe – Times Square, and win a trip to New York, the city of her dreams! |
Team members | Vlad Sitnikov – creative director Konstantin Kupriyanov, Alexey Fedorov – creators Alexey Nikolaev – creative production officer Ilya Shakirov – designer Max Malakhov – motion designer Anton Perepelitsyn – Chief Software Developer Dmitry Potekhin – flash animator Mariya Barabanova – account-manager Natalia Vargulyeva – copywriter Irina Sheveleva – project coordinator, copywriter Ivan Kruglov - photographer Tatyana Oleskevich, Liubov Chubataya, Arina Svetlitsa, Olga Klueva – PR |