A. Film
B. Press
C. Outdoor
D. Radio
E. Film Craft
F. Design
G. Interactive
H. Creative use of Media
I. PR projects
J. Marketing Services projects
K. Advertising Campaigns

A-1-5. The Most Football Chips

Creative headAlexander Smirnov
Author of ideaAlexander Smirnov
ProductLyuks Chips
DescriptionFootball Championship will take place in Ukraine in June. Country looks forward to host the biggest football event in our history. Many brands are already strongly connected with football. Local chips brand Lyuks aims to build connection with football in short time. How to stand out of all the media buzz connected with football and get maximum profit of hundreds of thousands fans which will visit Ukraine? The core idea is to plant potato (that is used for chips production) on the main football stadium of Championship.
Team membersAlexander Smirnov - Creative Director Tabasco Group
Valentin Minchuk - Associated Creative Director
Vladyslav Volochai - Head of Creative Group
Svetlana Gorovenko - Junior Art Director
Oleg Zavgorodnyy - Copywriter
Olena Sukhanova - Director
Marianna Karpenko - Account Director
Tatyana Kurmaz - Producer
Vitaly Muzh – Strategist