A. Film
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D. Radio
E. Film Craft
F. Design
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H. Creative use of Media
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K. Advertising Campaigns

D-3-14. Granddad

AgencySalmon DDB
Creative headAleksandr Zazheko
Author of ideaAleksandr Zazheko
SeriesShyki-dryki
ProductLoan
DescriptionSometimes you long for buying this or that thing, but it turns to be too expensive. A quick loan "Shyki-dryki" from Trustbank won’t let you deny yourself in anything. You want it – you get it! Live in grand style!
Radio commercial «Shykі-drykі. Granddad»
Two singers of satirical songs:
- One, two, three, four, five,
Now we will show off...
Grandfather Yura in Mercedes
Is the first guy in town.
This is not Zhiguli –
Shyki-dryki – oh lyuli!
Voiceover:– Credit Shyki-dryki in Trustbank! Why not to live at a high rate?
For information call 465!
Team membersAleksandr Zazheko, creative director
Pavel Grachev, copywriter