E. Film Craft
H. Creative use of Media
I. PR projects
J. Marketing Services projects
K. Advertising Campaigns
F-1-33. Dental Centre of Dr. Tarasenko
|Creative head||Andrey Tarakanov|
|Author of idea||Andrey Tarakanov|
Our main objective was to create a brand identity for dental center of doctor Tarasenko, which would be different from usual appearance of organizations it that category. The image had to reflect intellectuality, friendliness, without usual demonstration of happy people with snow-white smiles or images of terrific consequences of teeth diseases.
Substitution of images with words was the logical solution to our challenge. Using typography we managed to demonstrate different oral cavity problems, at the same time, showing that the issue can be easily fixed, same as correcting the mistake with word editor.
|Team members||Denis Bashev, Andrey Tarakanov, Marina Vlasova, Farhad Kuchkarov|