A. Film
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I. PR projects
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F-5-2. “FGC of UES” OJSC, Annual and Social reports 2010
Agency | Volga Volga Brand Identity |
Creative head | Pisotsky Dmitry |
Author of idea | Pisotsky Dmitry |
Product | “FGC of UES” OJSC |
Description | Open Joint Stock Company "Federal Grid Company of Unified Energy System" is a Russian energy company, providing services for power transmission through the Unified National Power Grid. Federal Grid Company is a unique infrastructure, that constitute the physical framework of the state's economy. The transmission facilities are located in 73 regions of Russia with a total area of more than 13.6 million square km. As a result of the activities for the year 2010 the company was able to realize significant growth based on large-scale investment program, as well as management commitment to innovation and modernization. Objective: To present the results of the company’ activities for the past year, to demonstrate responsible business, leadership in the Russian energy. Annual and social reports are developed in unified graphical concept. The concept is the idea of combining a rich historical and infrastructural heritage of the company with a current effective innovation development. The annual report is supported by lines and thematic photo images at the half-title turns. The first part of line is printed on the divider films, and on the page, and next to a sheet of film, there is the second part of the line, sounding like a separate line. Infographics of annual and social reports is designed using elements of corporate identity of OJSC FEES. Publications disclosed in metaphoric form the essence of the company’s activities, its rich historical experience, stability, and focus on the future development. The project was implemented an interactive version of annual report. |
Team members | Pisotsky Dmitry, art director Sokolov Anton, designer Zaharchenko Vasily, technical director |