A. Film
B. Press
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E. Film Craft
F. Design
G. Interactive
H. Creative use of Media
I. PR projects
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K. Advertising Campaigns
F-8-12. Vanya Progulkin
| Agency | Alexey Seoev |
| Creative head | Alexey Seoev |
| Author of idea | Alexey Seoev |
| Product | vodka Vanya Progulkin |
| Description | Could anyone ever imagine that a new brand of Russian vodka Vanya Progulkin is an amusing sworn brother to a fabulous Johny Walker! However it’s known to be a creator of a very special mood. Design of the label has a lot in common with russian woodcut style (Lubok) comprised of an audacious calligraphy and a comic element, yet being printed on a premium paper Constellation Jade. This distinguishes Vanya Progulkin as an eclectic and vivid brand. Red-haired Vanya is so abstracted he scarcely notices the drizzling rain while he hangs around since meditativeness and easiness make the essence of Russian national character. |
| Team members | Alexey Seoev, designer, illustrator, calligrapher |
